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DealFI® + OttoMoto®: The Ultimate F&I Sales and Dealer Retention Solution

A Digital Financing Ecosystem That Increases Product Adoption

The automotive industry is evolving rapidly, requiring agents to adopt smarter strategies to maximize backend product sales while strengthening dealer relationships. OttoMoto and DealFI provide an integrated ecosystem where F&I products—Vehicle Service Contracts (VSCs), GAP coverage, and protection products—are seamlessly embedded into financing, making them easier to sell while keeping dealers engaged.

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A Dealer Network Built for Exclusive Dealer Growth

DealFI is a virtual F&I solution that helps dealers align with lender expectations, ensuring more approvals and consistent funding. Independent dealers deserve the same lending opportunities as franchise dealers, but lenders often perceive them as higher risk. DealFI provides the structure and credibility needed to change that perception, leading to better deal structuring and long-term business growth. While DealFI and OttoMoto create a catalyst collective for independent dealer success, the platform maintains an exclusive environment for its dealer partners, ensuring they receive dedicated support and access to structured financing.

Why Agents Choose DealFI Powered by OttoMoto

Frictionless F&I Product Sales
  • F&I products are embedded in the financing process, making them a natural part of the deal and boosting dealer adoption.
  • A streamlined digital platform enables dealers to present, bundle, and sell backend products effortlessly, enhancing the customer experience and increasing attachment rates.
Aligned Lending Solutions for Smoother Transactions
  • Financing structures are designed to align with lender expectations, protecting the asset while providing peace of mind to both dealers and lenders—an essential factor in lender decision-making.
  • By ensuring every deal meets lender standards, DealFI expands the preferred lender group and enhances the ability to negotiate fees on behalf of the dealer.
Immediate Lender Access for New Dealers
  • The Core Tier offers instant lender access, eliminating waiting periods and allowing new dealers to start funding deals immediately.
  • Supports independent dealers in establishing credibility and securing lender trust faster.
Structured Growth into a Respected Dealer Collective
  • Dealers gain insight into lender expectations, building credibility that improves approvals, accelerates funding, and supports long-term success.
  • Structured pathways help dealers progress into higher-tier lending relationships over time.
Risk Reduction & Zero Chargebacks
  • DealFI absorbs liability in the first two tiers, ensuring smoother transactions and increasing lender trust.
  • Fraud prevention measures and compliance oversight reduce exposure for all stakeholders.
Stronger Dealer Retention
  • A streamlined financing and product integration system keeps dealers engaged, fostering long-term partnerships.
  • Your dealers can only see your products, ensuring consistent adoption.
Faster Funding & Compliance Assurance
  • Structured financing, guaranteed titles, and fraud prevention tools minimize risk and expedite deal closures.
  • Compliance checks ensure deals are processed quickly without delays from avoidable errors.
Agent Earning Potential
  • Book a meeting and let's discuss!

Get Access to a Virtual F&I Solutions and Retain More Dealers